De acuerdo con un estudio de la firma Davis Brand Capital, Apple superó a IBM para quedarse con el primer lugar, subiendo de la posición número 7 que ocupaba el año anterior.
Apple (AAPL) tops the list for the first time, moving up from #12 in ’09 and #7 in ’10. The company’s rise in this year’s rankings was driven largely by its competitive performance and added brand value. Customers and investors alike continue to reward Apple for the transformative innovations it brings to the world through its marketing and business prowess.




