Tagged with survey

Blackberry smokes iPhone and Android…on the “I would never buy that” list.

All Things D

Of the consumers Raymond James surveyed, 20 percent said they would never buy an iPhone, 31 percent said they’d never buy an Android phone, and 71 percent said they’d never purchase a BlackBerry.

Hey, at least they’re number one. Right?

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Apple Ranks Highest in Customer Satisfaction among Smartphone Manufacturers

JD Power:

For the eighth consecutive study, Apple ranks highest among manufacturers of smartphones in customer satisfaction. Apple achieves a score of 849 and performs well in all factors, particularly in physical design and  ease of operation. HTC (790) follows Apple in smartphone rankings.

Enough said.

Apple Ranks Highest in Customer Satisfaction among Smartphone Manufacturers

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Developers loosing interest in Blackberry too.

BGR

A recent survey from Baird Equity Research suggests that RIM’s slide isn’t just a trend among consumers and enterprise customers, however — developers are losing faith with as well. The firm surveyed 200 developers and found that, on a scale of 1 to 10, their outlook for the BlackBerry 10 OS fell from 6.1 in the second quarter last year and 4.6 in the first quarter of 2012 to 3.8 in the second quarter. Their outlook on BlackBerry 7 slid as well, from 3.8 to 2.8. [BGR]

Nothing left to say…

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App Retention Increasing; iPhone Crushes Android

Localytics:

In great news for the mobile app market, app retention rates are improving as app publishers shift from an early focus on “downloads” to more mature customer acquisition and retention models. The overall app industry improved retention rates 19% over the last year. App publishers for the iPhone and iPad saw the greatest success, with retention rates 52% higher than those on Android.

Via loopinsight

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Consumers Crave iPhone More Than Facebook, Sex, According to Gazelle.com

PR Newswire:

How much do consumers love their iPhones? Quite a bit, according to a survey released today by Gazelle (http://www.gazelle.com), the nation’s leading high-end consumer electronics trade-in site. The results of the survey, released in honor of iPhone’s fifth birthday on June 29, show just how great an impact the device has had on many aspects of consumers’ lives, from their gadget purchasing behavior to social etiquette to sex.

More than 1,000 Gazelle customers who have traded in at least one iPhone participated in the survey. Highlights include:

  • Forget the IPO buzz: iPhone, not Facebook, is what consumers truly can’t do without. When asked which device or platform they would not be able to live without, a majority (65%) chose iPhone, while only a few (1%) report not being able to do without Facebook. Nearly 15% of respondents said they’d rather give up sex than go for even a weekend without their iPhone. Now that’s love.

I love my iPhone as much as anyone…but not that much. That’s insane.

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Report: Apple is Top Brand in the world.

According to the 2012 Brandz Top 100 report, Apple took the top spot against brands like IBM, Google, McDonalds, among others. [Source]

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iPhone tops Consumer Satisfaction.

Mac Rumors:

In its first appearance in the rankings, Apple easily topped the list with a score of 83, outdistancing Nokia, LG, and HTC in a tie for second place at 75. Apple’s performance marks the first time a mobile phone company scored above 77 in any of the group’s surveys dating back to 2004.

This is what Siri should answer when asked which is the best smartphone.

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iOS has 84% of mobile gaming revenue.

Venture Beat

Now you know why games start on iOS and then maybe migrate to Android. It’s the money. By the way, this is also why the PSP Vita and the Nintendo 3DS are not selling in the numbers they used to. Venture Beat

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NPD quarterly smartphone data questioned (Is Android really winning?)

Electronista:

Market researchers at The Yankee Group report that Verizon, AT&T, and Sprint account for 80 percent of the overall market in the United States. So, if Apple was responsible for 63 percent of the sales, then iPhones claim 50 percent of the total market during the last quarter.

NPD’s defense was their polling methodology. Data is obtained by NPD by polling 12,811 customers and asking which smartphone they bought. When questioned, Ross Rubin, NPD’s executive director for Connected Intelligence, suggested the discrepancy could be coming from pre-paid phones.

So, the wonderful numbers that tell us that Android is “winning” are based on a survey and not on actual data. I see the iPhone grabbing market from Android ever since the launch of the 4S and being available on Sprint, but it should be bigger than what these guys say. It makes me wonder if MG Siegler is right, and Android was winning because Apple’s iPhone, not being available in all carriers, was letting them win. I think there is some truth in that.

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iPhone users rank highest in terms of carrier and smartphone loyalty.

The Next Web:

Not only are iPhone users more loyal to their carriers, they’re also loyal to their choice of phone, as they are least likely to switch phones due to call quality issues. 29% of iPhone users said they probably wouldn’t make the switch, while only 18.7% of Android users and 17.5% of BlackBerry users said they’d stick with their original choice of phone. The US average is about 22.5%.

And Apple would have to do a major screwup to change that. I personally know about ten people who changed from dumb phones, Androids, or Blackberries, to iPhone. And there is a pretty good chance they’ll keep them, judging by the fact that their overall impression of the iPhone so far has been very positive. This spells really bad news for Blackberry and WP7, the two who need to grow market share. There won’t be much room to go if things keep going the way they are right now.

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